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The latest announcements, media coverage, and events from ReadingMinds.AI.

“Achieving best-seller status in the first week of release validates what we've witnessed firsthand: marketing professionals urgently seek practical guidance navigating AI. They want real-world playbooks for deploying autonomous agents that deliver measurable results, not theoretical overviews.”
Stu Sjouwerman
Co-founder & CEO, ReadingMinds.AI
Stu Sjouwerman argues in Greenbook that traditional research cycles deliver insights after the decision is already made. AI shifts research from periodic projects to always-on intelligence: continuous, conversational, and tied to the decisions it actually informs. Researchers stay essential as interpreters; AI handles the repeatable layer.
Stu Sjouwerman argues that three-quarters of marketing teams have adopted AI, but most still produce generic output because the bottleneck is the signal architecture underneath the model. The winning teams will be the ones that unify voice, text, and behavioral signal into a single layer feeding their AI.
Stu Sjouwerman argues that CMOs focused exclusively on an efficiency scorecard are optimizing for the wrong half of the equation. Cost savings keep the lights on, but customer intelligence is what grows the business.
Stu Sjouwerman lays out a practical 5-step blueprint for building marketing campaigns that input signals, make decisions, act, and learn from the result. Single-point AI automation is not agentic AI.
Stu Sjouwerman examines the gap between AI adoption and AI maturity in marketing, arguing that most teams are scratching the surface with basic automation while missing the transformative potential of emotionally intelligent, agent-driven strategies.
Stu Sjouwerman makes the case for embedding emotional intelligence into CRM platforms, arguing that understanding how customers feel, not just what they do, is the key to retention, expansion, and truly customer-centric growth.
An in-depth look at how ReadingMinds.AI is redefining market research by capturing what customers actually express, not just what they type, and why the $5.1 billion emotion analytics market is just getting started.
Wiley's newly released "Agent-Powered Growth" by Stu Sjouwerman achieves national bestseller status, debuting at #17 across all 150 titles in all categories and formats nationwide.
Stu Sjouwerman explores seven trends reshaping market research, from synthetic respondents and voice-native AI to emotion analytics and predictive profiling, and why 2026 is the year qualitative research finally scales.
A wide-ranging discussion on the shift from task automation to ecosystem design, governance frameworks for AI agents, and how CMOs must rethink brand architecture in the LLM era.
Stu Sjouwerman explores how AI-native research platforms are moving beyond traditional surveys to capture emotional context, vocal cues, and unspoken sentiment, fundamentally changing how organizations make strategic decisions.
Coverage of ReadingMinds.AI coming out of stealth with a voice-native customer subtext intelligence platform that captures tone, pacing, and emotional intensity, not just words.
ReadingMinds.AI is the AI-native voice intelligence platform for market research. Our AI interviewer, Emma, conducts emotionally intelligent voice conversations at scale, capturing not just what customers say, but how they say it.
Founded by the same leadership team that built KnowBe4 into the world's largest security awareness platform (70,000+ organizations worldwide).
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The bestselling playbook for deploying AI agents that build your marketing pipeline 24/7. By ReadingMinds.AI founder Stu Sjouwerman. Published by Wiley.
Learn how autonomous AI agents are reshaping sales, marketing, and customer research, with real-world frameworks you can deploy today.